Our Mission

At Third Alarm Coaching, our mission is to help first responders reclaim their health, restore their energy, and rebuild both mental and physical resilience through sustainable daily habits.
We work with firefighters, paramedics, police officers, dispatchers, and other frontline professionals around the world who are silently struggling behind the scenes.
The long shifts, poor sleep, fast food, back pain, and weight gain are only part of the problem. What often gets ignored is the mental toll this job takes. The stress, the emotional exhaustion, the anxiety, and the feeling of being completely drained, even when you're off duty.
We believe the answer is not found in quick fixes or extreme programs. It starts with daily self-care. Real-world strategies that improve how you eat, move, sleep, and handle stress. Habits that fit your lifestyle and help you feel human again.
We call it our Core 4™
This is not just about a physical transformation. It is about building first responders who are strong, clear, focused, and mentally equipped to handle the weight of the job and still have something left for their families, their communities, and themselves.
We are here to change the culture. To make it normal to prioritize your health. To show that taking care of yourself is not selfish
It's leadership.
To serve and take care of others, you first must learn how to serve and take care of yourself.
This is what we believe in. This is what we fight for.
Third Alarm Coaching is not just another coaching program. It is a mission to build stronger, fitter, healthier, more resilient first responders.
One day, one habit, and one shift at a time.